SKU: 74554166973
designer red cocktail dress

designer red cocktail dress 1950s Designer Red Silk Satin New Look Cocktail Dress New! ON HOLD – Coutura Vintage

Sale price$21.01 Regular price$23.34
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Size: 4

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Description

designer red cocktail dress 1950s Designer Red Silk Satin New Look Cocktail Dress New! ON HOLD – Coutura VintagePlease note this dress is on hold and not available for sale Measurements Size: Small Bust: 34 35 inches + 86 89 cm Waist: 26 inches + 66 cm Hips: open Bodice Length from Outside Shoulder: 15 inches + 38 cm Total Length from Outside Shoulder: 42 inches + 107 cm Hem Length: 1. 5 inches + 4 cm Zipper Length: 14 inches + 36 cm Seam Allowance: 0. 5 inches + . 1. 25 cm (per side) Note: Measurements are taken from outside, flat and stretched from seam to

Please note this dress is on hold and not available for sale

Measurements

Size: Small

Bust: 34 - 35 inches + 86 - 89 cm

Waist: 26 inches + 66 cm

Hips: open

Bodice Length from Outside Shoulder: 15 inches + 38 cm

Total Length from Outside Shoulder:  42 inches + 107 cm 

Hem Length: 1.5 inches + 4 cm

Zipper Length: 14 inches + 36 cm

Seam Allowance: 0.5 inches + .1.25 cm (per side)

Note: Measurements are taken from outside, flat and stretched from seam to seam. This is the maximum size allowable, so please consider individual fit and comfort.

 

Description

* Stunning 1950s firebox red silk satin commercially made dress

* Classic New Look silhouette with a cinched waist and full skirt

* Dress is sleeveless with an inset oval notched neckline panel which widens at the back to form a collar.

* Faux opening down the front of the dress with decorative self-fabric buttons

* Self-fabric bow just below the notched collar and princess seaming either side

* Skirt is very full with wonderful drape

* Low v-shaped back with collar 

* In-seam pocket on right-hand side of the dress

* Back metal zipper, pinked seams, turnover hem (unstitched)

* Label reads Jonny Herbert Originals

The Jonny Herbert label produced sophisticated, junior-sized quality day, cocktail and evening dresses. The company was registered by John Buffa and Herbert Aptel in 1950 as a division on Sealove-Becker, Inc. By 1954 the company had expanded into the Midwest with a sales office in Chicago. Aptel later left the company but Buffa managed it until his death in 1973. I have not been able to track more detailed history of the company, although I must add that over the years I have owned a number of dresses from this label, and seen many more, and all are high quality, beautifully made and designed.

 

Condition 

Excellent. 

No notable flaws that I can see -  a sliver of thread can be seen on a couple of seams and stitching on hem a tad untidy but not visible at all from the front.

Please note that these are vintage items that have been used and loved over the years, As such, they may display slight evidence of their age. Any notable flaws above and beyond this will be highlighted here.

 

Comment 

Simply gorgeous dress with some fabulous design details that really make it stand apart from the rest. One of the best Jonny Herbert dresses I have had the pleasure of owning. Please drop us a line if you require additional information about this listing.

 

Shop Policies

COVID-19

Unfortunately, the pandemic has resulted in a backlog of parcels worldwide. Our local Postal Service continues to operate at increased capacity and assures us that packages will arrive at their destination, albeit with a noticeably longer timeframe.

We now offer an alternate express delivery service via DHL for those of you who want your packages more expediently. This option is currently delivering packages within a seven-day timeframe from collection.

Availability
This item is within our selling stock. In the unlikely event that two buyers purchase this item concurrently, payment will be immediately refunded to the latter purchaser. We apologise in advance should this rare circumstance arise.


Postage
We make every effort to post your item within 1-3 days of payment. Should a circumstance arise where we are unable to post within this timeframe (eg we are away at a fair) we will contact you immediately. Please note that our postage charges are based on standard international and domestic air packages - all with tracking. If you want to upgrade to express postage or require insurance, please contact us prior to checkout and we will adjust the rates accordingly.

 

LayBys/Layaways
Yes we do offer flexible layby/layaway options and are open to negotiation as to the time period. Obviously, the more expensive the item the longer the time you will have to finalise payment. Contact us to see how accommodating we can be :)

Alterations
Obviously, as these are one- off pieces, the fit may not be quite what you need. To this end, we also offer an alteration service by professional seamstresses. Please shoot us an email outlining what you want and we will quickly respond with a quote and timeframe. Costs are kept to a minimum for this service.

Special Orders
If you are looking for something that you don't currently find in our shop - let us know we may be able to help you with a special listing!

Photography
Our photos are taken with a mix of studio and ambient lighting. Whilst we take care with the colour balance of our photos, individual computer monitors register colours differently depending on their calibration. If you want the exact colour shade drop us a line and we will give you the Universal Pantone colours that match the item.

 

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 74554166973

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4.6 ★★★★★
Based on 24 reviews
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J
Verified Purchase
Jess C.
Omaha, US
★★★★★ 5
Perfect for Cenotes – Lightweight, Quick-Drying & Comfortable
Size: 6 Women/5 Men, Color: 1a-407 White, Size: 6 Women/5 Men, Color: 1a-407 White
Perfect water shoes! The material is thin, but they dry very fast, which was exactly what I needed. I’m usually a size 6.5 and sized down half a size, and the fit was perfect. I used them for swimming and walking in cenotes in Mexico for about two and a half hours, and they were comfortable the entire time. Great grip and very practical!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 4, 2026
A
Verified Purchase
anitaj
Phoenix, US
★★★★★ 5
Great quality & comfortable all day wear
Size: 13.5 Women/12.5 Men, Color: 1e-414 Gradient Blue 35
I purchased these for my husband to wear on our vacation to Jamaica. I planned a trip to one of the many beautiful falls and water caves" in the area. The travel instructions stated we would be "climbing rocks & walking through fast moving water" and water shoes with good traction were advisable. The excursion was amazing and my husband was very impressed with the quality and durability of these water shoes. They kept his footing steady, kept him from slipping and were extremely comfortable for all-day day wear. We strongly endorse these water shoes for any water sport or easy summer wear.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 30, 2026
M
Verified Purchase
MJ15
Battle Creek, US
★★★★★ 5
I would give these 6 stars if I could
Size: 7 Women/6 Men, Color: 1a-407 White, Size: 7 Women/6 Men, Color: 1a-407 White
We're going on a trip soon where we'll be jumping into some natural waterfalls and it is recommended that we wear water shoes. I've had water shoes before and so far not a fan. They're tight and ugly, making my feet look like a squishmallow (like rock climbing shoes). Searched on Amazon and saw these. Hey! The pics online actually looked pretty neat. They reminded me of those funny shoes with toes. I read the reviews and everyone said they were the most comfortable shoes ever. So, I drank the koolaid and bought a pair for me (white) and a pair for hubby (grey/green). We just tried them on..... So, I'm normally a size 7 (women's) and my feet are wide. For slippers, I fit into a 6. So I took a chance and ordered size 37 (which is honestly the normal EU size for me, but being that these are made in China, who knows what I'll get). Hubby is normally a size 10 (men's) and his feet are very slightly narrower than normal. So again, we took a chance and ordered him size 42 (besides, the size 9.5 wasn't even available as an option). Holy mother of metatarsals what sorcery is this? I put these on my feet and they felt like a soft hug! Wow! And they fit! At first I thought...oh no, they're a bit BIG. But I was sitting and so when I stood up, my toes went to the tip of the shoe. Remember how I said my foot is wide? Well oddly enough, I had to pull the straps really tight so that they'd feel more secure. This is the only downside: Because I tightened the straps quite a bit, there's a lot of extra elastic (6-8" lenght) that is going to dangle around the top of my foot (see pic). So a lot of creative tucking it in is necessary. Hubby's shoes fit him perfectly. He didn't have to tighten his as much. Very impressed by the construction of the soles; they feel sturdy and solid and flexible yet thick enough to prevent sharp rocks from poking through. I also love the shape of the toe box. It's a square shape but flattering (on me as my foot is wide). Plus, because of the mesh fabric, stitching, and detail, the shoes look like stylish athletic shoes and not plain neoprene water shoes like the kids wear. They are also extremely light and have holes in the bottom for drainage. The fabric is super soft and stretchy and they are a snap to put on. Super awesome! Not gonna lie: I don't even have socks this comfy. Could I have gone a size down? I probably could but because of my wide feet, that would be too risky. If you are a size 7 naturally with narrow feet, I tend to think yeah...you may want to consider sizing down a half size. But my toes hit the tip of the toe box when standing up and I don't want them to overhang. Any tighter and they may fit but they won't look good imo. I could see why people want to wear these all the time. They're so comfy, I bet you can even sleep in these.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 3, 2025
C
Verified Purchase
CRobin Shultz
Charlottesville, US
★★★★★ 5
great water shoe!
Size: 7 Women/6 Men, Color: 3f-410 Rose Red
I absolutely loved these water shoes! They are surprisingly very comfortable and slip resistant. The sole is very thick and the material is pretty quick to dry. I purchased them for my cruise port excursions and wore them dry, in the water, and walked around after being in the water—no blisters or uncomfortable rubbing. I would say they are maybe a little on the larger side for women. I can range anywhere from a 7, 7.5 to an 8. I purchased a size women’s 7/men’s 6 and it was perfect. I am excited to wear these at the beach and in the creek this summer!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 5, 2026
D
Verified Purchase
Diane M.
Charlottesville, US
★★★★★ 5
Great Find
Size: 8, Color: Blue
Cute, comfortable, colorful have soft straps. I was very surprised by the both the quality and comfort of these Flip Flops. The price is so affordable that I bought several pairs in other colors. They are light weight, have ample arch support, fit true to size and can be worn with jeans, short or a casual dress. They really do look just as good as any of the high-priced brands.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 20, 2026

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